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Date: Wed,  5 Jun 2024 11:03:36 -0300 (-03)
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100%; -webkit-text-size-adjust: 100%; max-width: 100vw;">
<tbody>
<tr>
<td align=3D"left" valign=3D"top" class=3D"item-content" style=3D"mso-table=
-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: 100%; -webkit-te=
xt-size-adjust: 100%; font-family: 'Lucida Grande', Verdana, sans-serif; co=
lor: #222; font-size: 16px; line-height: 125%; text-align: left; max-width:=
 100vw;">  
<h3 class=3D"hed" style=3D"margin: 0; padding: 0; font-family: Arial, sans-=
serif; text-align: left; font-size: 34px; font-weight: normal; line-height:=
 1.11; padding-top: 10px; color: #121212;"><strong>Sector asegurador: busca=
ndo que m&aacute;s peruanos tengan acceso al seguro</strong></h3>
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style=3D"padding-bottom: 10px;">
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le-rspace: 0pt; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%;=
">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"560" class=
=3D"flexibleContainer" role=3D"presentation" style=3D"border-collapse: coll=
apse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: 1=
00%; -webkit-text-size-adjust: 100%; max-width: 100vw;">
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-webkit-text-size-adjust: 100%; max-width: 100vw; padding: 10px 20px 0px 20=
px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" clas=
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xt-size-adjust: 100%; font-family: 'Lucida Grande', Verdana, sans-serif; co=
lor: #222; font-size: 16px; line-height: 125%; text-align: left; max-width:=
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ckground-color: #cccccc; padding: 0px 0px;" /></td>
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style=3D"padding-bottom: 10px;">
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le-rspace: 0pt; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%;=
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<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"560" class=
=3D"flexibleContainer" role=3D"presentation" style=3D"border-collapse: coll=
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-webkit-text-size-adjust: 100%; max-width: 100vw; padding: 0px 20px 0px 20p=
x;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" clas=
s=3D"flexibleContainer" role=3D"presentation" style=3D"border-collapse: col=
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xt-size-adjust: 100%; font-family: 'Lucida Grande', Verdana, sans-serif; co=
lor: #222; font-size: 16px; line-height: 125%; text-align: left; max-width:=
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<tr class=3D"container items-content fullwidth channel-culture first last" =
style=3D"padding-bottom: 20px;">
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le-rspace: 0pt; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%;=
">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"560" class=
=3D"flexibleContainer" role=3D"presentation" style=3D"border-collapse: coll=
apse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: 1=
00%; -webkit-text-size-adjust: 100%; max-width: 100vw;">
<tbody>
<tr>
<td align=3D"center" valign=3D"top" width=3D"560" class=3D"padded" style=3D=
"mso-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: 100%; =
-webkit-text-size-adjust: 100%; max-width: 100vw; padding: 10px 20px 10px 2=
0px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" clas=
s=3D"flexibleContainer" role=3D"presentation" style=3D"border-collapse: col=
lapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: =
100%; -webkit-text-size-adjust: 100%; max-width: 100vw;">
<tbody>
<tr>
<td align=3D"left" valign=3D"top" class=3D"item-content" style=3D"mso-table=
-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: 100%; -webkit-te=
xt-size-adjust: 100%; font-family: 'Lucida Grande', Verdana, sans-serif; co=
lor: #222; font-size: 16px; line-height: 125%; text-align: left; max-width:=
 100vw;">
<p class=3D"dek" style=3D"-ms-text-size-adjust: 100%; -webkit-text-size-adj=
ust: 100%; margin: 1em 0 0; font-family: Arial, sans-serif; text-align: lef=
t; font-size: 18px; line-height: 1.44; color: #121212; padding-bottom: 20px=
;"><em><strong>El reporte presentado en el Insurance Day 2024 da cuenta del=
 crecimiento sostenido del sector en los &uacute;ltimos 10 a&ntilde;os. A&u=
acute;n as&iacute;, hay mucho trabajo por hacer para llevar m&aacute;s prot=
ecci&oacute;n a la poblaci&oacute;n.</strong></em></p>

<p class=3D"dek" style=3D"-ms-text-size-adjust: 100%; -webkit-text-size-adj=
ust: 100%; margin: 1em 0 0; font-family: Arial, sans-serif; text-align: lef=
t; font-size: 18px; line-height: 1.44; color: #121212; padding-bottom: 0px;=
">El martes 28 de mayo se realiz&oacute; el Insurance Day 2024, evento orga=
nizado por la Asociaci&oacute;n Peruana de Empresas de Seguros (APESEG) que=
 re&uacute;ne a los stakeholders m&aacute;s importantes del sector para dar=
 a conocer las &uacute;ltimas tendencias y retos a futuro del sector asegur=
ador en nuestro pa&iacute;s.</p>
<p class=3D"dek" style=3D"-ms-text-size-adjust: 100%; -webkit-text-size-adj=
ust: 100%; margin: 1em 0 0; font-family: Arial, sans-serif; text-align: lef=
t; font-size: 18px; line-height: 1.44; color: #121212; padding-bottom: 0px;=
">Fue una edici&oacute;n especial, ya que coincidi&oacute; con el <br />120=
&deg; aniversario de APESEG. La ocasi&oacute;n fue propicia para presentar =
el reporte &ldquo;Contribuci&oacute;n del sector asegurador al bienestar de=
 la poblaci&oacute;n peruana&rdquo;, el cual evidencia la relevancia de los=
 seguros en nuestro pa&iacute;s. &ldquo;Lo que queremos hacer es comunicar,=
 de la manera m&aacute;s concreta y sencilla, c&oacute;mo los seguros ayuda=
n a la gente y al pa&iacute;s&rdquo;, explic&oacute; Eduardo Mor&oacute;n, =
presidente de APESEG.</p>
<p class=3D"dek" style=3D"-ms-text-size-adjust: 100%; -webkit-text-size-adj=
ust: 100%; margin: 1em 0 0; font-family: Arial, sans-serif; text-align: lef=
t; font-size: 18px; line-height: 1.44; color: #121212; padding-bottom: 0px;=
">El sector asegurador ha registrado un crecimiento continuo en los &uacute=
;ltimos diez a&ntilde;os. Seg&uacute;n el reporte, en 2022 la industria ase=
guradora borde&oacute; los S/72,000 millones en activos, Asimismo, entre el=
 2022 y 2023 se duplic&oacute; el tama&ntilde;o del sector en t&eacute;rmin=
os de primas de seguros. Ello implica un crecimiento promedio de 9% anual, =
superior al crecimiento econ&oacute;mico o de otras variables como la inver=
si&oacute;n privada en el mismo periodo.</p>
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</main></td>
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px; padding-top: 0px;">
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le-rspace: 0pt; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%;=
">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"560" class=
=3D"flexibleContainer" role=3D"presentation" style=3D"border-collapse: coll=
apse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: 1=
00%; -webkit-text-size-adjust: 100%; max-width: 100vw;">
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<td class=3D"featured-solo-container" align=3D"center" valign=3D"top" width=
=3D"560" style=3D"mso-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-si=
ze-adjust: 100%; -webkit-text-size-adjust: 100%; max-width: 100vw; border: =
20px 0px 20px 0px solid #f5f5f5;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" role=
=3D"presentation" style=3D"border-collapse: collapse; mso-table-lspace: 0pt=
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st: 100%;">
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<td style=3D"mso-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-ad=
just: 100%; -webkit-text-size-adjust: 100%; max-width: 100vw; padding: 12px=
; text-align: center;"><span style=3D"font-family: arial; font-size: 12px; =
color: #737373;">PUBLICIDAD</span></td>
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<td style=3D"mso-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-ad=
just: 100%; -webkit-text-size-adjust: 100%; max-width: 100vw;"><a id=3D"809=
36555" class=3D"item externallink" href=3D"https://nts.embluemail.com/p/cl?=
s=3De8BVZp0FgtL9j1_gN6VGA5eHZQ9dy7rc&data=3DvR8LtZ7TrGez8DzcyJcvSbvRL8ry7Zg=
OIss1TexQ43hcCkgZXlLYAOKw3CH%2BSUuzsH3fJDDYNEDThh7PWNaCHxpTgyprvtHzaQG32Oou=
cEA%3D!-!7d2ila!-!https%3A%2F%2Fwww.apeseg.org.pe%2F%3Futm_source=3DemBlue%=
26utm_medium=3Demail%26utm_campaign=3DAPESEG%26utm_content=3DInsurance+Day+=
2+10.06.2024--+Sector+asegurador%3A+buscando+que+m%C3%A1s+peruanos+tengan+a=
cceso+al+seguro%26utm_term=3DBD+Contenidos+Soporte--3--none--40-50--ENVIO+S=
IMPLE&t=3DaHR0cHM6Ly93d3cuYXBlc2VnLm9yZy5wZS8=3D"  style=3D"-ms-text-size-a=
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ImagenesMoxie/31980/images/APESEG/boton.jpg" class=3D"responsive" alt=3D"" =
role=3D"presentation" style=3D"-ms-interpolation-mode: bicubic; display: bl=
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<tr>
<td align=3D"center" valign=3D"top" class=3D"containers" style=3D"mso-table=
-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: 100%; -webkit-te=
xt-size-adjust: 100%;"><main>
<table class=3D"stories" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" w=
idth=3D"100%" role=3D"presentation" style=3D"border-collapse: collapse; mso=
-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: 100%; -web=
kit-text-size-adjust: 100%;">
<tbody>
<tr class=3D"container items-content fullwidth channel-culture first last" =
style=3D"padding-bottom: 20px;">
<td align=3D"center" valign=3D"top" style=3D"mso-table-lspace: 0pt; mso-tab=
le-rspace: 0pt; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%;=
">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"560" class=
=3D"flexibleContainer" role=3D"presentation" style=3D"border-collapse: coll=
apse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: 1=
00%; -webkit-text-size-adjust: 100%; max-width: 100vw;">
<tbody>
<tr>
<td align=3D"center" valign=3D"top" width=3D"560" class=3D"padded" style=3D=
"mso-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: 100%; =
-webkit-text-size-adjust: 100%; max-width: 100vw; padding: 10px 20px 10px 2=
0px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" clas=
s=3D"flexibleContainer" role=3D"presentation" style=3D"border-collapse: col=
lapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: =
100%; -webkit-text-size-adjust: 100%; max-width: 100vw;">
<tbody>
<tr>
<td align=3D"left" valign=3D"top" class=3D"item-content" style=3D"mso-table=
-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: 100%; -webkit-te=
xt-size-adjust: 100%; font-family: 'Lucida Grande', Verdana, sans-serif; co=
lor: #222; font-size: 16px; line-height: 125%; text-align: left; max-width:=
 100vw;">
<p class=3D"dek" style=3D"-ms-text-size-adjust: 100%; -webkit-text-size-adj=
ust: 100%; margin: 1em 0 0; font-family: Arial, sans-serif; text-align: lef=
t; font-size: 18px; line-height: 1.44; color: #121212; padding-bottom: 0px;=
">S&oacute;lo en 2022, el sector asegurador peruano, en promedio, asumi&oac=
ute; pagos por casi S/28 millones cada d&iacute;a para cubrir diversos sini=
estros. Ello implica un monto total asumido de S/10,114 millones durante di=
cho periodo, cifra que supera por mucho a la inversi&oacute;n realizada en =
la renovaci&oacute;n del aeropuerto de Lima o a la inversi&oacute;n en infr=
aestructura educativa en todo el a&ntilde;o pasado.</p>
<p class=3D"dek" style=3D"-ms-text-size-adjust: 100%; -webkit-text-size-adj=
ust: 100%; margin: 1em 0 0; font-family: Arial, sans-serif; text-align: lef=
t; font-size: 18px; line-height: 1.44; color: #121212; padding-bottom: 0px;=
">El monto total antes mencionado se divide en diversos tipos de seguros. E=
ntre ellos, uno de los rubros m&aacute;s importantes fue el que protege las=
 finanzas familiares luego de la p&eacute;rdida de un ser querido. En 2022 =
el sector asegurador desembols&oacute; S/2,292 millones por coberturas de f=
allecimiento, lo que equivale a un desembolso diario de S/6.3 millones en p=
romedio.</p>
<p class=3D"dek" style=3D"-ms-text-size-adjust: 100%; -webkit-text-size-adj=
ust: 100%; margin: 1em 0 0; font-family: Arial, sans-serif; text-align: lef=
t; font-size: 18px; line-height: 1.44; color: #121212; padding-bottom: 0px;=
">Los seguros vehiculares tambi&eacute;n destacaron durante 2022. Si bien e=
n el Per&uacute;, se estima, que s&oacute;lo uno de cada cinco veh&iacute;c=
ulos ligeros est&aacute; asegurado, las aseguradoras pagaron en promedio es=
e a&ntilde;o S/2.5 millones diarios para cubrir robos o da&ntilde;os a veh&=
iacute;culos.</p>
<p class=3D"dek" style=3D"-ms-text-size-adjust: 100%; -webkit-text-size-adj=
ust: 100%; margin: 1em 0 0; font-family: Arial, sans-serif; text-align: lef=
t; font-size: 18px; line-height: 1.44; color: #121212; padding-bottom: 0px;=
">Otra cifra interesante fue que se entregaron S/250 millones durante todo =
el 2022 para cubrir da&ntilde;os a empresas que contaron con un seguro de i=
ncendio o l&iacute;neas aliadas; y se pagaron, en promedio, S/2.2 millones =
cada d&iacute;a para cubrir atenciones de salud de personas aseguradas.</p>
<p class=3D"dek" style=3D"-ms-text-size-adjust: 100%; -webkit-text-size-adj=
ust: 100%; margin: 1em 0 0; font-family: Arial, sans-serif; text-align: lef=
t; font-size: 18px; line-height: 1.44; color: #121212; padding-bottom: 0px;=
">El sector asegurador es actualmente el segundo inversionista instituciona=
l m&aacute;s importante del pa&iacute;s, s&oacute;lo por detr&aacute;s de l=
as administradoras de fondos previsionales. Pero m&aacute;s all&aacute; de =
las cifras que dan cuenta de un crecimiento sostenido y de su importancia c=
omo actor en la econom&iacute;a nacional, a&uacute;n queda mucho por hacer.=
 El reporte tambi&eacute;n deja en evidencia que la penetraci&oacute;n de s=
eguros en Per&uacute; es una de las m&aacute;s bajas de la regi&oacute;n, s=
&oacute;lo por encima de Paraguay y Bolivia. En pa&iacute;ses vecinos como =
Brasil o Chile la penetraci&oacute;n de los seguros es practicamente el dob=
le.</p>
<p class=3D"dek" style=3D"-ms-text-size-adjust: 100%; -webkit-text-size-adj=
ust: 100%; margin: 1em 0 0; font-family: Arial, sans-serif; text-align: lef=
t; font-size: 18px; line-height: 1.44; color: #121212; padding-bottom: 20px=
;">El potencial para crecer es enorme. Durante el a&ntilde;o 2022, los peru=
anos dedicaron en promedio unos S/46 al mes para la compra de seguros, una =
cantidad reducida, sobre todo si se compara con otros gastos muchas veces s=
uperfluos. &ldquo;Los peruanos a&uacute;n pueden destinar mayor presupuesto=
 a su propia protecci&oacute;n&rdquo;, subraya Mor&oacute;n. Aumentar la pe=
netraci&oacute;n de los seguros es una tarea todav&iacute;a pendiente y alt=
amente necesaria para reducir la vulnerabilidad de los peruanos.</p>
</td>
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